THE PRICE OF THE GAME

The financial terminal for college football NIL

Bottom-up dollar valuations for 14,000+ FBS players across all 138 teams — built from production grades, role, market, and social reach. Every factor inspectable. No black box.

Open the terminal — free How the numbers work
We measure endorsement potential, not contract value.
Estimates, not offers. Independent — no player, school, or league affiliation.
TOP VALUATIONS · ALL FBS
#PLAYERPOSMODELED VALUE
01Julian Sayin · OSUQB$6.23M
02Arch Manning · TEXQB$6.21M
03Dante Moore · OREQB$6.04M
04Trinidad Chambliss · MISSQB$5.77M
05CJ Carr · NDQB$5.65M
MODELED ESTIMATES — NOT REPORTED DEALS · FULL METHODOLOGY IN THE TERMINAL
14,094
PLAYERS TRACKED
138
FBS TEAMS · P4 + G5
$3.0B
MODELED MARKET
6
FACTOR MODEL · TRANSPARENT
BUILT FOR EVERY SIDE OF THE DEAL

One dataset. Three desks.

Schools pay under a cap, collectives pay off-book, and the clearinghouse is a black box. Every side of every deal needs an independent number — termiNIL builds one from the ground up.

AGENTS & ADVISORS

Prove your client's number

Pin your clients, pull the six nearest comps at the position, benchmark any offer against the contributor market, and export a branded comp sheet you can put on the table mid-negotiation.

COLLECTIVES & FRONT OFFICES

Price the roster before you call

Full-roster budget view with the modeled valuation next to every committed deal. Spot over- and under-priced contracts across your depth chart and run scenarios with live budget math.

PROGRAMS & PERSONNEL

Scout the market, not just film

A ranked board of every portal entry re-priced by the model, value-at-destination projections for your program, and position market rates at every spending tier — all 138 FBS rosters in one place.

DASHBOARDTEAM VIEWRANKINGS PROJECTIONCOMPAREMARKET AI ANALYST WATCHLIST · PROTRANSFER PORTAL · PROROSTER BUILDER · PROCLEARANCE DESK · PRO
HOW THE NUMBERS WORK

The market is private. The model is not.

Nobody publishes NIL salaries — not the schools, not the collectives, not the agents. That's why a terminal has to exist. termiNIL doesn't claim to report a private market. It models one, in the open — six factors, every one of them visible on every player card.

POSITION BASEWhat the market pays the position — QBs and edge rushers anchor the scale, specialists sit at the bottom.
ROLEDepth-chart standing from charted starters down to reserves, re-ranked within every sub-position.
PRODUCTIONSOS-adjusted, snap-weighted grades percentiled within position across the entire national pool — graded in-house, owned outright.
TEAM SUCCESSProgram strength from our own offense/defense ranks — playing well at a winner is worth more.
MARKETConference and exposure multipliers — the same player commands different dollars in different markets.
SOCIAL REACHSourced follower counts where verified; unsourced players stay neutral instead of guessing.
Calibration, in the open. A private market never hands over its ledger — so we treat every confirmed data point as fuel. Reported deals, public filings, and deal-desk feedback from founding partners each tighten the scale with every pass. We'd rather tell you plainly what these numbers are — a model's estimate, sharpened continuously — than pretend the market isn't private. Movement data stays dark until enough dated snapshots exist to make it honest. When we don't know something, the terminal says so.
Why not just use the big guys? Media valuations are built to drive pageviews, school-side platforms can't be neutral, and the clearinghouse won't show its work. termiNIL is independent of all three — the full factor breakdown is on every player card.
See it on a live player card
PRICING

Free to browse. PRO to work.

The full terminal — valuations, rankings, team views, market data, AI analyst — is free. People buy a seat. Programs buy a desk. Every plan starts with a 14-day trial.

FREE
$0
no card, no catch
Fans, media, and the curious
  • All 14,000+ player valuations
  • Dashboard, rankings & team depth charts
  • Player compare and projection tools
  • AI analyst — 25 messages/day, free account
Open the terminal
INDIVIDUAL SEAT · PER PERSON
$199/mo
or $1,990/yr — save $398
Agents, family advisors & independent operators
  • Watchlist — your private client book & live valuations
  • Transfer Portal board + destination projections
  • Clearance Desk — score & document any offer
  • Exportable branded comp sheets & deal memos
  • AI analyst raised to 200 messages/day
Start a 14-day trial
Teams & agencies: 5+ seats on one invoice at volume pricing — or take the Organization plan for a shared book. Talk to us
CLEARANCE DESK · PER PROGRAM
$500/mo
founding partners lock the rate
Programs & collectives that need compliance first
  • Clearance Desk — DIG scoring for every deal you do
  • Deal Memos — the dated, rules-versioned file behind every submission
  • Transfer Portal board + value-at-destination
  • Upgrades in place to the full terminal
Start a 14-day trial
Just need one? Single Deal Memo — $149. Request it
ORGANIZATION · FULL TERMINAL
$1,500/mo
up to 10 users, invoice & PO friendly
Collectives, front offices & agencies
  • Everything in Clearance Desk
  • One shared deal book — cumulative-compensation checks across your whole organization
  • Roster Builder — the full cap desk
  • Watchlist — your whole book, clients or targets
  • Enterprise & multi-program: custom
Talk to us
FOUNDING-PARTNER PRICING — FIRST COHORT LOCKS THE RATE IN EXCHANGE FOR CALIBRATION FEEDBACK ON REAL DEALS
QUESTIONS WE ACTUALLY GET

Fair questions. Straight answers.

Q01Where do these numbers come from?
Every valuation is built bottom-up from six visible factors: position base, role, production, team success, market, and social reach. The production grades are done in-house — snap-weighted and schedule-adjusted — not licensed from anyone. The full factor breakdown is on every player card in the terminal.
Q02Are these real salaries?
No — and nobody publishing NIL numbers has real salaries, because actual deals are private. termiNIL values are modeled estimates, calibrated on an ongoing basis against confirmed market data. We'd rather tell you that plainly than pretend otherwise.
Q03How often is the data updated?
Valuation snapshots are dated and versioned, social-reach counts refresh weekly, and depth charts update as programs publish them. The "DATA UPDATED" stamp at the top of this page reflects the latest snapshot — it's generated by the pipeline, not typed by hand.
Q04What's TIG?
TIG — the termiNIL Index Grade — is our own team ranking, built from our in-house grading model. We show it side by side with SP+ on every team page; where they disagree, that's a genuine difference between our film-based model and the public efficiency numbers.
Q05How is this different from media valuations?
Independence and visibility. Media valuations optimize for pageviews and school-side platforms can't be neutral; termiNIL takes money from neither, and unlike either, shows you every factor behind every number instead of a black box.
Q06Can I export the data or get an API?
PRO seats include exportable comp sheets, and organization plans can talk to us about bulk access. Scraping isn't permitted — but quoting individual valuations with credit to termiNIL is welcome.